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22

Feb

Can Wall Street Repair Trust?

07

May

10 Steps to Spring Clean Your Finances

When it comes to spring cleaning, you probably haul the junk out of your garage, scrub your fridge, and wash the rugs and drapes. But dont forget about your personal finances.

05

Oct

Women at the Wheel: Dow Jones Study on the Impact of Women Leadership at Venture-Backed Companies
From the Executive Summary:
1.3% of privately held companies have a female founder, 6.5% have a female CEO, and 20% have one or more female C-level executives.
The most common positions held by female executives were within Sales & Marketing roles, accounting for 27% of the total population sample. The overall median proportion of female executives is 7.1% at successful companies and 3.1% at unsuccessful companies, demonstrating the value that having more females can potentially bring to a management team.
By industry, we identify the median proportion of female executives at successful companies as higher than that of unsuccessful companies in the IT, healthcare, consumer services, and business and financial services industries, which are the four largest sectors.
We see that a company’s odds for success (versus unsuccess) increase with more female executives at the VP and director levels. For start-ups with five or more females, 61% were successful and only 39% failed.

Women at the Wheel: Dow Jones Study on the Impact of Women Leadership at Venture-Backed Companies

From the Executive Summary:

1.3% of privately held companies have a female founder, 6.5% have a female CEO, and 20% have one or more female C-level executives.

The most common positions held by female executives were within Sales & Marketing roles, accounting for 27% of the total population sample. The overall median proportion of female executives is 7.1% at successful companies and 3.1% at unsuccessful companies, demonstrating the value that having more females can potentially bring to a management team.

By industry, we identify the median proportion of female executives at successful companies as higher than that of unsuccessful companies in the IT, healthcare, consumer services, and business and financial services industries, which are the four largest sectors.

We see that a company’s odds for success (versus unsuccess) increase with more female executives at the VP and director levels. For start-ups with five or more females, 61% were successful and only 39% failed.

03

Oct

What the Debates Will Reveal

Most magnificient Burson person, Karen Hughes, shares a look behind the scences just hours before a Presidential debate for TIME. Ambassador Hughes is the Global Vice Chair of Burson-Marsteller.

07

Sep

Secretary of State Hillary R. Clinton watches her husband address the Democratic Convention from East Timor. Such an inspirational and amazing career she’s had.
Photo released from State Dept and obtained from CNN.

Secretary of State Hillary R. Clinton watches her husband address the Democratic Convention from East Timor. Such an inspirational and amazing career she’s had.

Photo released from State Dept and obtained from CNN.

02

Sep

After working at the Democratic Convention in New York in 1992, I’ve made a point never to miss one. It’s an amazing opportunity to work within the intersection of policy and business. This political season, I attended both Republican and Democratic conventions with the Council for Economic Education for their planned policy briefings on financial literacy. Our efforts were mentioned in this Bloomberg BusinessWeek story, “The Art of Going Corporate at Political Conventions.” Thanks Diane Brady!

After working at the Democratic Convention in New York in 1992, I’ve made a point never to miss one. It’s an amazing opportunity to work within the intersection of policy and business. This political season, I attended both Republican and Democratic conventions with the Council for Economic Education for their planned policy briefings on financial literacy. Our efforts were mentioned in this Bloomberg BusinessWeek story, “The Art of Going Corporate at Political Conventions.” Thanks Diane Brady!

27

Aug

Twitplomacy

Twiplomacy is the first-ever global study of world leaders on Twitter. The governments of almost two-thirds of the 193 UN member countries have a presence on Twitter: 45% of the 264 accounts analysed are personal accounts of heads of state and government, but just 30 world leaders tweet themselves and very few on a regular basis.

This study shows that while the social network invites direct interaction between users, few world leaders take advantage of this opportunity to develop connections. Almost half of world leader accounts analysed don’t follow any of their peers. A quarter of world leaders and governments follow President Barack Obama and the White House, but @BarackObama and the @WhiteHouse have established mutual Twitter relations with only three other world leaders: Norway’s Jens Stoltenberg, the UK Prime Minister and Russia’s Dmitry Medvedev.

17

Jul

The 2012 Burson-Marsteller Global Social Media Check-Up found that the Fortune Global 100 are more comfortable than ever using social media and adapting rapidly to new features and new platforms. The Fortune Global 100 are now fully engaged and creating more digital content. The top findings from this year’s study are:
• People are talking about the Fortune Global 100… a lot. The Fortune Global 100 were mentioned a total of 10.4 million times online in one month, and the majority of mentions were on Twitter.
• Video content creation is on the rise. While Twitter still remains the most popular platform among the Fortune Global 100, by far the largest growth in corporate social media use occurred on YouTube. The percentage number of Fortune Global 100 companies with a branded YouTube channel in the last year jumped 39 percent.
• Engagement is second nature to companies. Seventy-nine percent of corporate accounts on Twitter attempt to engage with other users by retweeting and using @mentions. Ninety-three percent of Facebook pages are updated weekly, and 70 percent of corporate pages are responding to comments on their walls and timelines.
• Multiple accounts on social media platforms like Facebook and Twitter allow companies to target audiences by geography, topic or service. Companies now average more accounts on each platform than ever before. They use these accounts to highlight different products and services to meet different stakeholders’ needs and interests.
• Companies are adapting rapidly to new platforms. Google Plus pages for businesses were launched in November 2011, and by February 2012, nearly half (48%) of Fortune Global 100 companies already had a presence on this platform. Pinterest, an online content-sharing pinboard service, remains an invite-only platform. Still, 25 percent of Fortune Global 100 companies have a Pinterest account.

The 2012 Burson-Marsteller Global Social Media Check-Up found that the Fortune Global 100 are more comfortable than ever using social media and adapting rapidly to new features and new platforms. The Fortune Global 100 are now fully engaged and creating more digital content. The top findings from this year’s study are:

• People are talking about the Fortune Global 100… a lot. The Fortune Global 100 were mentioned a total of 10.4 million times online in one month, and the majority of mentions were on Twitter.

• Video content creation is on the rise. While Twitter still remains the most popular platform among the Fortune Global 100, by far the largest growth in corporate social media use occurred on YouTube. The percentage number of Fortune Global 100 companies with a branded YouTube channel in the last year jumped 39 percent.

• Engagement is second nature to companies. Seventy-nine percent of corporate accounts on Twitter attempt to engage with other users by retweeting and using @mentions. Ninety-three percent of Facebook pages are updated weekly, and 70 percent of corporate pages are responding to comments on their walls and timelines.

• Multiple accounts on social media platforms like Facebook and Twitter allow companies to target audiences by geography, topic or service. Companies now average more accounts on each platform than ever before. They use these accounts to highlight different products and services to meet different stakeholders’ needs and interests.

• Companies are adapting rapidly to new platforms. Google Plus pages for businesses were launched in November 2011, and by February 2012, nearly half (48%) of Fortune Global 100 companies already had a presence on this platform. Pinterest, an online content-sharing pinboard service, remains an invite-only platform. Still, 25 percent of Fortune Global 100 companies have a Pinterest account.

06

Jul

American Values Survey:
While the majority of people believe that American values have generally declined since 1940, belief in God is still very strong and Americans are more open-minded to individual lifestyle choices. Interesting read.

American Values Survey:

While the majority of people believe that American values have generally declined since 1940, belief in God is still very strong and Americans are more open-minded to individual lifestyle choices. Interesting read.

23

Jun

World’s Most Dangerous Financial Media brought to you by Huffington Post.